Sustainable Development

As a family business we want our activities to reflect our values and encourage others to act with hope and positivity.


We are developing and enacting plans that directly act on twelve of the seventeen UN Sustainable Development Goals


3. Good Health & Wellbeing:- providing counselling and coaching services to individuals and companies, accessible to all.


5. Gender Equality: - we endeavour to ensure we are equitable to all those we employ, work for, work with and support. Going beyond the issues of equal pay to look for and support the needs of the individual in the context of societal bias.


7. Affordable Clean Energy: - as a co-author of the book Design to Value; we demonstrate that we look at the big picture in all the work we do. Businesses need to make money; however they also need to deliver accessibility of provision to all of the global society.


8. Decent work and Economic Growth: - balancing economic growth, ethically based employment and development opportunities is part of the constant quest for multi-dimensional value.


9. Industry innovation and infrastructure: - we work with companies who have a clear mission to innovate the delivery of infrastructure which will directly benefit the planet and society. We work in collaboration with Bryden Wood. Our director John Dyson is professor of Human Enterprise at University of Birmingham and leads a Masters in Industrial Project Management.


11. Sustainable cities and communities – supporting projects / organisations which have real sustainable impacts


12. Responsible consumption and production: - We are all vegetarian, we are careful about where our food comes from, supporting sustainable farming and avoiding supply chains which are still damaging the eco-system like Palm Oil.


13. Climate action: - We have significantly reduced our own carbon footprint through diet, energy efficiency and sourcing renewable electricity. We have significantly limited our flying. We encourage our employees to support environmental charities which challenge carbon based energy and business.

We work with both academia and industry to support the industrialisation of renewable energy and circular supply chains.


14. Life below water: - We support the activities of Greenpeace encouraging our employees to direct give to the organisation. We are strong advocates of the 30% ocean area being protected by 2030 (30x30).


15. Life on Land - We are planning to corporately support the work of the World Land Trust. We use this organisation to offset any company travel carbon footprint; although avoiding travel and selecting the lowest carbon options is our preferred approach.


16. Peace, justice and strong institutions- in counselling and coaching we work within the BACP Ethical framework. We provide our personal services at lower rates for those on low earnings, these are set at a level of no-profit. We encourager employee to support Greenpeace and Amnesty International through our salary scheme.


17.  Partnerships for goals – our business philosophy is that true collaboration is hugely powerful and beneficial to both individuals and the families, enterprises and businesses they support.



Carbon Footprint


In the last 12months out footprint 15.4 tonne CO2. This will be offset via the World Land Trust


We have plans and policies which will minimise our footprint; flying constitutes 86% and will be avoided where possible.


We have plans to reduce non-flying footprint by 50% in 2024



Ecosystem Conservation


Food as much as practicable is vegan / vegetarian / organic / fair-trade; avoiding unsustainable products e.g. Palm Oil


We are working to form partnerships with the World Land Trust and Berkshire Buckinghamshire & Oxfordshire Wildlife Trust


We look to reduce our consumption of materials, look to repair, reuse and recycle.



Our Commitment


Each year we will agree actions which have positive impacts on the planet and society as well as keeping the business viable.


We will donate a minimum of 10% of our profits to partner organisations to support positive action.


We will encourage and support our employees to be well in mind and body and contribute monetarily or in kind to organisations which align the with sustainability goals.


We will not engage in work which acts against the goals. We will carry out thorough checks and research to try to ensure that we do not support work which is window dressing for inaction or is obfuscatory. We will seek out companies to work with that share our values.


We will monitor and report our progress annually



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